Hello friend,

I’m Aziza, a brand strategist with nearly a decade of experience shaping impactful stories and driving growth for global brands.

With a degree in Psychology, I’ve always been fascinated by the way people connect with ideas, messages, and, most importantly, each other.

My career began with a foundation in content creation and social media, and it has since evolved into managing high-value, multi-million dollar campaigns across Southeast Asia, East Asia, and the U.S.

Throughout my career, I’ve led over 300 cross-market projects, representing some of the world’s most recognized brands, including DKNY, L’Oréal, Coca-Cola, Gucci, YSL, Armani, SEPHORA, Adidas, Netflix, and Disney+. My expertise spans across various industries with focus in influencer marketing and management, B2C, B2B, e-commerce, SaaS, and editorial aligning global strategies with local markets to craft narratives that resonate deeply and deliver measurable business results.

From spearheading influencer campaigns to conducting brand workshops for top organizations like PETRONAS and the Ministry of Women’s Development in Malaysia, I believe in the power of storytelling to unite communities and build lasting brand connections.

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